"They ensured me that they wanted to make us happy, and if it took more to get the job done, they would do it."Jesse
Co-Owner, Lucky Rock Wine Co.
This is the foundation. Is there already a plan or do you need us to help develop one? What are the goals, timeline and budget? Do you need just production help or do you need us to do production and post-production as well? Integrate photography during the production phase? Overshoot during production to have more assets for social media and future campaigns? Motion graphics during post-production? Deliverables with different sizing for Instagram stories? This is where we figure all of that out and put together a strategy and plan for the project to make sure everything gets executed and delivered, exactly how you want it.
- Location Scouting
- Creative Direction
This is where we figure out how many shoot days, how much production staff is necessary to accomplish what is requested, do we need a drone or not, multiple cameras, boom operator, lighting techs, or do we need to rent camera or lens equipment that we don’t already have? A lot of moving parts here in this phase, but if a solid pre-production plan is in order, it’s smooth sailing all the way through to the finished project delivery.
AERIAL DRONE OPERATIONS
Definition Films is FAA Part 107 certified for commercial work within the United States.
- Live Streaming
Now we’re almost at the finish line. This is where we start compiling all of the content captured in the production phase and go based off the solid plan from the pre-production phase. If storyboards were implemented at pre-production, we have the blueprints for how to put the project together and create a meaningful story or brand commercial. We start with taking an inventory of our raw footage, selecting the best shots and begin editing into a rough cut. If interviews were a part of the project, we will share the best interview takes and be collaborative on it with choosing the best talking pieces. We will share a currated playlist of licensable music and work together to select the best vibe. Sometimes music is thought of at the pre-production phase which may be necessary depending on the proejct. If motion graphics are going to be added to the project, we will create an A, B & C version of directions. Those will be shared and if B is chosen as a direction or needs some adjusting, we can revise and get it to an approved motion graphic direction. All of those elements will be put together into the first cut of the project. If a specific color grade is necessary, we can build a look per request. We then edit the first cut based off the feedback and make necessary revisions to get it closer to approval. Any further revisions and edits will be applied and once the project is approved, we will export and provide the final deliverables. Being mindful of video sizing for different mediums of publishing, an organized folder will contain all final files with names and sizing included in the title name.
- Visual Effects
- Motion Graphics
- Sound Design
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WE ARE VISUAL STORYTELLERS ABLE TO CREATE
JUST ABOUT ANYTHING YOU CAN IMAGINE.
5510 Skylane Blvd
Santa Rosa, CA 95403