"They ensured me that they wanted to make us happy, and if it took more to get the job done, they would do it."


Co-Owner, Lucky Rock Wine Co.


Our range of services gives flexibility. We offer different approaches based on each project and client's needs. Since every project is different we can specialize our services to best fit the project and budget.


This is the foundation. Is there already a plan or do you need us to help develop one? What are the goals, timeline and budget? Do you need just production help or do you need us to do production and post-production as well? Integrate photography during the production phase? Overshoot during production to have more assets for social media and future campaigns? Motion graphics during post-production? Deliverables with different sizing for Instagram stories? This is where we figure all of that out and put together a strategy and plan for the project to make sure everything gets executed and delivered, exactly how you want it. 

  • Concept
  • Strategy
  • Copywriting
  • Planning
  • Research
  • Location Scouting
  • Storyboarding
  • Creative Direction


This is where we figure out how many shoot days, how much production staff is necessary to accomplish what is requested, do we need a drone or not, multiple cameras, boom operator, lighting techs, or do we need to rent camera or lens equipment that we don’t already have? A lot of moving parts here in this phase, but if a solid pre-production plan is in order, it’s smooth sailing all the way through to the finished project delivery.



Definition Films is FAA Part 107 certified for commercial work within the United States.

  • Commercial
  • Documentary
  • Photography
  • Educational
  • Events
  • Live Streaming


Now we’re almost at the finish line. This is where we start compiling all of the content captured in the production phase and go based off the solid plan from the pre-production phase. If storyboards were implemented at pre-production, we have the blueprints for how to put the project together and create a meaningful story or brand commercial. We start with taking an inventory of our raw footage, selecting the best shots and begin editing into a rough cut. If interviews were a part of the project, we will share the best interview takes and be collaborative on it with choosing the best talking pieces. We will share a currated playlist of licensable music and work together to select the best vibe. Sometimes music is thought of at the pre-production phase which may be necessary depending on the proejct. If motion graphics are going to be added to the project, we will create an A, B & C version of directions. Those will be shared and if B is chosen as a direction or needs some adjusting, we can revise and get it to an approved motion graphic direction. All of those elements will be put together into the first cut of the project. If a specific color grade is necessary, we can build a look per request. We then edit the first cut based off the feedback and make necessary revisions to get it closer to approval. Any further revisions and edits will be applied and once the project is approved, we will export and provide the final deliverables. Being mindful of video sizing for different mediums of publishing, an organized folder will contain all final files with names and sizing included in the title name.


  • Editing
  • Visual Effects
  • Animation
  • Motion Graphics
  • Color
  • Sound Design


View our day rates here.


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If you are interested in working together, send us an inquiry and we will get back to you as soon as we can!


5510 Skylane Blvd
Suite 100
Santa Rosa, CA 95403

Definition Films
Based on 38 reviews
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Kalah Siegel
Kalah Siegel
13:52 28 Feb 20
My company hired Definition Films to produce a short customer case study video and it turned out beautifully. Justin... and his team were so helpful and professional throughout the process. My work with Justin was entirely remote, as I live across the country, but I trusted him completely to create our vision with our customer, even though I was not onsite whatsoever. I attribute that comfort to the pre-production planning and care Definition Films took with this project. During production they got every shot we asked for and more. And post-production they were quick to edit and responsive. My company already has plans to hire Definition Films more
Jesse Inman
Jesse Inman
20:56 10 Jan 20
You'll be happy. Quality is terrific and they have done it without a single gripe when we ask them for another round of... edits- exactly what you want when working with a more
ChlorTainer Total Containment System
ChlorTainer Total Containment System
18:06 18 Sep 19
Definition Films is simply the best Video Production Company! Extremely professional, flexible, and great to work with... people! As I was comparing prices vs. quality of film companies all around Northern California, they stood out as having extremely reasonable prices for their top-quality work. We will be using them for additional videos in the future and will recommend them to our vendors as they are the best in the business!read more
Mark Pisoni
Mark Pisoni
19:52 27 Jun 19
Justin and his team are outstanding. They are very hard working and extremely talented. I have worked with Definition... Films for a few years now on various projects and I continue to be impressed with their more
Jeff Davis
Jeff Davis
21:54 11 Jun 19
I've been working with Justin on video projects with the Sonoma County Wine Library for the past year and a half. He... and his crew have continued to be professional and completely reliable. They're talented and some of the nicest people you'd like to work with on a project. Love 'em!read more
Rachel Cusick
Rachel Cusick
13:52 10 Jun 19
We had a positive experience working with Definition Films to create a film for a school fundraiser. Easy to work with,... flexible, and great product - I would definitely recommend Justin and Definition more
Encore Events Rentals
Encore Events Rentals
16:54 06 Jun 19
Justin and his team are incredible all-around! They are fun, friendly, outgoing and professional. On top of that, they... are flexible and reasonably priced. They offer innovative ideas and are committed to producing outstanding videos that make their clients happy! We look forward to working on future projects with them!read more
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