PRE-PRODUCTION, PRODUCTION, POST-PRODUCTION

MERCY WELLNESS

The Project
Mercy Wellness, one of Sonoma County's longest-running cannabis dispensaries, brought us in to produce a brand film told from the perspective of their own employees, built to serve both as a recruiting tool and an onboarding piece for new hires.

The Content
We captured interviews with multiple Mercy Wellness staff members across departments, letting employees tell the company's story in their own words, alongside supporting b-roll throughout the dispensary. The result is a full-length brand film that gives prospective hires an honest look at the culture and team before their first day.

The Impact
The film lives across Mercy Wellness's recruiting and onboarding pipeline, doing double duty: attracting candidates who are a genuine fit and giving new employees a foundation before they walk in the door.